What can be learned from a Search Funnel?

What can be learned from a Search Funnel?
  • Search impression share for the last 30 days compared to CPC trends over time.
  • Budget usage for all Search campaigns, including budget limitations and opportunities for more traffic.
  • The series of steps a customer takes before completing a conversion, including information on ads, clicks, and other elements of your campaign.
  • The number of searches completed during a given period of time.
The correct answer is:
  • The series of steps a customer takes before completing a conversion, including information on ads, clicks, and other elements of your campaign.
Explanation: Think of them as passages (or funnels) through which your customers complete a conversion.

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