Which feature applies to the Google Display Network but not the Search Network?



Which feature applies to the Google Display Network but not the Search Network?
  • Language targeting
  • Frequency capping
  • Location targeting
  • Cost-per-click (CPC) bidding
The correct Answer is:
  • Frequency capping
Explanation: Frequency is the average number of times a unique user sees your ad in a position of “1” over a given time period. Use frequency capping to help control the maximum number of times that you’d like each person to see your ad on the Display Network.

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