Each of these are benefits you’d expect from Shopping Ads except:

better-qualified leads
more traffic and leads
ease of targeting without needing keywords
free listings

The correct answer is:

free listings

Explanation: If you’re a retailer, you can use Shopping campaigns to promote your online and local inventory, boost traffic to your website or local store, and find better qualified leads.

Read more here: https://support.google.com/adwords/answer/2454022?hl=en

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Each of these are benefits you’d expect from Shopping Ads except:

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