Which of these remarketing lists can be used for a video campaign?
- A) All of the listed answers are correct
- B) People who watched certain videos on the advertiser’s YouTube channel
- C) People who skipped the advertiser’s TrueView in-stream ads
- D) People who clicked the +1 button on the advertiser’s Google+ page
Correct answer is:
- B) People who watched certain videos on the advertiser’s YouTube channel
Explanation: Remarketing lists are created by first linking your YouTube account to your AdWords account. Once you link accounts, you can create remarketing lists that reach people who have done the following YouTube-related actions:
- Viewed any video from a channel
- Visited a channel page
- Viewed any video (as an ad) from a channel
- Liked any video from a channel
- Commented on any video from a channel
- Shared any video from a channel
- Subscribed to a channel
- Viewed certain video(s)
- Viewed certain video(s) as ad(s)
Read more here: https://support.google.com/partners/answer/2545661
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